Privacy Policy

Last Updated: 2 February 2026

Welcome to Sheirra Supplies UK, operated by SHEIRRA LTD (Company Number: 16916318). We are committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your data when you use our website, place an order, or interact with our services.

By using our website or services, you agree to the practices described in this policy.

1. Information We Collect

We may collect information about you in the following ways:

a. Information You Provide

  • Contact Details: Name, email, phone number, billing and shipping addresses

  • Order Information: Purchase history, payment confirmation, delivery instructions

  • Account Details: Login credentials and profile information (if applicable)

  • Customer Support: Any information you provide when contacting us

b. Information Collected Automatically

  • Device & Usage Data: IP address, browser type, device type, operating system, time zone, and browsing behavior on our site

  • Cookies & Tracking Technologies: We use cookies to improve your experience and analyze site usage (see Section 5)

c. Information from Third Parties

  • Payment Processors: To securely process card or bank details

  • Marketing & Advertising Partners: Platforms like Google Ads, Meta, or Microsoft Ads (hashed/encrypted data only)

  • Web Hosting & Analytics Tools: Services like Shopify, email delivery tools, and analytics providers

2. How We Use Your Information

We use your information to:

  • Process Orders: Fulfil purchases, manage accounts, and provide customer service

  • Improve Services: Analyze site usage, optimize functionality, and enhance your experience

  • Marketing & Promotions: Send newsletters, offers, or product updates if you have opted in

  • Advertising: Share encrypted or hashed data with advertising platforms to personalize ads

  • Fraud Prevention & Security: Detect and prevent fraudulent activity

  • Legal Compliance: Meet legal obligations and tax regulations

3. Legal Basis for Processing (UK GDPR)

We process personal data under:

  • Consent: When you opt in to receive marketing communications

  • Contractual Necessity: To fulfil and manage your orders

  • Legitimate Interest: For service improvements, advertising, and fraud prevention

  • Legal Obligation: To comply with laws and regulatory requirements

4. Cookies & Tracking Technologies

We use cookies to

  • Enable essential site functions (cart, checkout)

  • Track browsing behavior for analytics

  • Personalize content and promotions

You can manage cookies through your browser settings or via the cookie banner on our site. Some features may not work if cookies are disabled.

5. Sharing Your Information

We do not sell or rent your personal data. We may share information with:

  • Service Providers: Payment gateways, shipping companies, analytics, and marketing tools

  • Advertising Platforms: Meta, Google, Microsoft Ads (encrypted/hashed data only)

  • Legal Authorities: If required by law or legal requests

  • Business Transfers: In the event of mergers, acquisitions, or restructuring

6. Children’s Privacy

Our website and services are not intended for children under 16 years old. We do not knowingly collect information from minors. If you believe we have, please contact us, and we will delete it promptly.

7. International Transfers

Some of your information may be processed outside the UK (e.g., Shopify servers, advertising platforms). We ensure appropriate safeguards, such as data protection agreements, are in place.

8. Your Rights

You have the following rights under UK GDPR:

  • Access: Request a copy of the information we hold about you

  • Correction: Update inaccurate or incomplete information

  • Erasure: Request deletion of your personal data where applicable

  • Restriction: Ask us to limit certain processing activities

  • Objection: Object to specific processing activities

  • Data Portability: Request a copy of your data in a portable format

How to Opt Out of Marketing

You can unsubscribe from marketing communications at any time by:

  • Clicking the “Unsubscribe” link in any marketing email we send

  • Contacting us directly at sales@sheirrasuppliesuk.co.uk

We will process your request promptly and ensure your preferences are respected.

9. Data Retention

We keep your personal information only as long as necessary:

  • Orders & Transactions: Up to 6 years (for compliance)

  • Marketing Data: Until you unsubscribe

  • Account Data: While your account is active or until you request deletion

10. Changes to This Policy

We may update this Privacy Policy periodically. The latest version will always be available on this page.

Contact Us

SHEIRRA LTD (Trading as Sheirra Supplies UK)
Company Number: 16916318
Address: 33 Queensway, Clifton Swinton, Manchester, United Kingdom, M27 8QE
Phone: +44 7403 048504
Email: sales@sheirrasuppliesuk.co.uk
Business Hours: Monday – Friday, 9:00 AM – 5:00 PM (GMT)